Filter The NoiseBlog

We blog about design, technology, internet marketing and business on the web. As the name implies, we aim to "filter the noise" and share only the most relevant information. Feel free to chime in anytime with your thoughts and comments. Established 2004 in Colorado Springs, Colorado by HighTouch Web Design and Internet Marketing.

Is Social Media A Fad, Like Home Computers Would Never last

Kim Kolb - Thursday, May 13, 2010
I hear people making this comment often "This Social Media Stuff isn't going to last". Really? Sounds like a similar comment that people made back in the 80's about Personal Computers not making it. So, knowing what we know about computers these days, that everyone has one or maybe two in everyone home, I would rethink that comment about Social Media and start the acceptance process.

Social Media is not a fad, in fact it grows every day.  Watch this video and leave a comment on what you think about Social Media.  As someone who is doing Inbound Marketing through Social Media daily, you should be rethinking your online marketing strategy. If you are not in tune with what is being said then you are out of the conversation, it is like being stranded on an island by YOURSELF!

Please leave a comment (hint: it provides an Inbound link to your site)

If you like what you read, please subscribe to our blog as we put out Tips, Tricks, and all around good ideas for you to use in your business.  Make sure you turn up the volume on this video.. The Music alone is inspiring.

Are you a Digital Native or a Digital Immigrant

Kim Kolb - Saturday, February 20, 2010
Are you a Digital Native or Immigrant?

Digital Native according to Wikipedia is a person for whom digital technologies already existed when they were born, and hence has grown up with digital technology such as computers, the Internet, mobile phones and MP3s.  This can refer to people born from the late 1970s and beyond, as the Digital Age did begin at this time, but generally, the term focuses on those who grew up with 21st Century technology.

Digital Immigrant is a person who grew up before the digital age and is fairly new to the internet. Basically anyone over the age of 28.

I was born in the late 60's, and although I am technically a Digital Immigrant, I am a wanna be Digital Native ONLY because I can't live without my technology.  I grew up with manual typewriters, no cell phones, and no computers.  I don't think I was introduced to a computer until my Junior Year in High School (DOS prompts, oh yuck!).  I got my first cell phone when I was 25 years old, only because my boyfriend, now my husband..Smart guy, thought I needed one.  Now, I have 2 computers, 1 cell phone and all that I do is online.  I can't imagine my life without technology.  I moved into the age of technology willingly. I think about my kids 20, 17, and 7 who have never known anything else but computers, cell phones, and MP3 players.  The only place they will know that typewriters existed is in antique shops and history books, until they replace all that info with computers.  

In today's technology if you are not on a computer or cell phone, I think you are alienating yourself from the world.  There will come a time when the only way you can manage life is with technology.  

I have both types of clients.  Ones that embrace technology and then those who think they can't do it.  I say to those who think they can't or don't want to do it, you will want to get over that and start practicing now. If you are a business owner and are not embracing technology, you are missing out on Inbound Marketing and getting to your customers.

  • What do you consider yourself, Native or Immigrant?
  • If you are an Immigrant, what do you remember about coming into technology?
  • If you are a native and have a burning question about what the "Old Days" were like, ask away?


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